The SMS key figures
The SMS is the most competitive marketing tool in terms of fallout and information memorization.
The SMS is the best communication solution with 15% of financial fallout on your marketing campaigns. (14% for TV ads, 7% for Radio, 4% for newspapers and 0.5% for leaflets.)
Thanks to the SMS storage, the SMS is memorized in 60% of cases (and read at 95%). followed by the television with 15%, the radio with 14%, newspapers with 4% and, to finish, the leaflets with 3% of memorization.